Leading creative agency Mobas has been reappointed by The Cambridge Building Society for the next three years following a successful rebrand and integrated marketing campaign delivery over the past four years.
Mobas has been working with The Cambridge Building Society since 2010. Recent projects include a campaign to promote Home Insurance to new customers centring around Mother’s Day, social media campaign #yourcambridge, a brand awareness campaign and delivering a Brand Voice initiative.
Carole Charter, Marketing Manager at The Cambridge Building Society, said: “The Cambridge Building Society has been working with Mobas for almost four years and in that time the agency has helped us to completely transform our brand. We now work with the team across all marketing activity, from brand strategy and development to design and PR, and look forward to continuing this successful relationship for years to come.”
Robin Bryant, Joint Managing Director of Mobas, said: “The results achieved by The Cambridge this year have been phenomenal and we’re proud to be a partner of its success – it has seen significant growth in both revenue and profit. The Cambridge have also achieved more than 5,500 new customers during 2013, plus being awarded Employer of the Year and Regional Lender of the Year.
“We feel very proud of the work we deliver and the people we have here at Mobas.”