Why employer branding is the missing link in your business strategy
A recent survey showed that 59%[1] of us globally are unhappy in our jobs. Not only is that a very sad statistic but it also equates to $8.8 trillion dollars in lost productivity, so this is having a devastating impact on businesses around the world. What if businesses could change this? By shaping workplace culture […]
How employer branding drives business success
We’re delighted to announce that we’re sponsoring and supporting the 2025 Best Employers Eastern Region Programme. Founded and organised by Pure Resourcing Solutions, Best Employers has been changing the face of employee engagement since 2012, by helping organisations get a deeper understanding of their employees through a detailed engagement survey. Personalised results and tailored action […]
Employer branding, EVPs and the power of employee engagement
This week we speak to Sarah Coates, our Brand and Marketing Strategist, who explains why businesses must consider their employer brand when working on their overall brand strategy, and how keeping her client experience has helped in the move to agency life. What are you most excited to be working on right now? Right now, […]
The power of verbal identity: unleashing your brand’s personality
Bringing verbal and visual identity together is what a top-tier brand strategy agency does best, using language to shape brand personality and perception. A brand is much more than just the impression people have of your company, products or services. It’s the personality of your business and, therefore, should be reflected in everything your company […]
Win the talent war: the power of an Employee Value Proposition
Companies continue to face unprecedented challenges in recruiting and retaining top talent. Our clients tell us repeatedly that this is their biggest concern and what’s most likely to keep them awake at night. The latest survey from the British Chambers of Commerce (August 2023) supports this view, with 79% of businesses surveyed facing recruitment difficulties […]