26 November 2015 -

Commitment to concept creation

Mobas is proud to announce a new investment and structure within our creative team.

A new collaboration has been formed within the creative and design team at Mobas with Greg Bryant and Clive Weatherley pooling their different talents to head up the creative concepts team.

Both are creative thinkers, with Clive’s skill set and passion in the words and wordplay arena while Greg has a strong design and creative background. This balance of language, design and ideas is perfect to deliver fresh and inventive campaign and brand concepts – all from a wealth of big brand experience.

Mobas Joint Managing Director Robin Bryant said: “This is a very exciting move for us as a business and a further commitment to continuing to produce great concepts for clients’ campaigns.”

As we approach World Cup year in 2026, the branding, ball and other assets have now been released so we are starting to get a feel for how it will look.

But, it’s not just the visuals of the branding and sponsors which shape how the tournament feels, but also the kits.


This time, as expected, the majority of kits will be Adidas or Nike manufactured, with a few others in the mix. But I want to spend some time focusing on Adidas.


They’ve made a subtle change to their template, which I expect to start seeing across all of their club kits too in the 26/27 season. It’s so subtle you may not notice, or you may notice a difference but not be able to put your finger on it.
In fact, it’s a change that I’m surprised hasn’t happened sooner.

If this sparked a rethink with your brand, imagine what we could achieve together.

Talk to Mobas, contact the Mobas team by dropping us an email at: say.hello@mobas.com

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