25 July 2017 -

Strategic marketing agency Mobas shortlisted for regional PR awards

The public relations and content team at Mobas, the leading strategic marketing agency in East Anglia, has been shortlisted for four awards in the CIPR PRide Awards.

The agency represents a number of Cambridgeshire-based clients, including Countryside, PlayFusion and Tees. It has been shortlisted for Outstanding PR Consultancy, Outstanding Small PR Consultancy and Best Use of Social Media. Its Account Executive Catie Allwright has been shortlisted for Outstanding Young Communicator.

The final of the CIPR PRide Awards Anglia, Thames and Chiltern is being held on September 28 at Cambridge’s Guildhall. With four shortlistings, Mobas is taking one of the highest nominations totals into the finals. The PRide Awards recognise and reward the inspirational work of leading public relations teams and agencies across nine UK regions.

Mobas has also been celebrating after being appointed to create an attention-grabbing campaign to drive footfall into Muffin Break stores this summer.

From its Cambridge base, Mobas is now handling PR for clients across Cambridgeshire and neighbouring counties, from Suffolk to Essex, as well as promoting clients nationally.

Head of PR and Content Adam Tuckwell says: “We have a lot to celebrate and are delighted to demonstrate that our team can compete with huge London agencies and hold its own.

“Our team is full of brilliant ideas and creativity and we’re proud that this has been recognised with so many nominations this year.”

Last year Mobas PR scooped a Gold award for its Corporate Social Responsibility Campaign, when judges praised the team’s work for building community relations with local residents and their families through events and workshops. The agency was also a finalist in the Recommended Agency Register (RAR) Awards.

As we approach World Cup year in 2026, the branding, ball and other assets have now been released so we are starting to get a feel for how it will look.

But, it’s not just the visuals of the branding and sponsors which shape how the tournament feels, but also the kits.


This time, as expected, the majority of kits will be Adidas or Nike manufactured, with a few others in the mix. But I want to spend some time focusing on Adidas.


They’ve made a subtle change to their template, which I expect to start seeing across all of their club kits too in the 26/27 season. It’s so subtle you may not notice, or you may notice a difference but not be able to put your finger on it.
In fact, it’s a change that I’m surprised hasn’t happened sooner.

If this sparked a rethink with your brand, imagine what we could achieve together.

Talk to Mobas, contact the Mobas team by dropping us an email at: say.hello@mobas.com

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