Mobas appointed by four NHS bodies

Mobas appointed by four NHS bodies for audience-centric marketing and brand campaigns Mobas has a long history of supporting the NHS in delivering brand and campaign activities on both a national and regional level. Having refined our approach over many years and developed significant expertise, the team are thrilled to have been appointed by no […]
The role of a project manager

What is a project manager? You’d think this is an easy question: a project manager is someone who manages projects, right? But when it comes to being a good project manager, there are certainly things which you need to make sure you’re doing to allow for smooth sailing. Aimee Kennedy, our Junior Digital Project Manager, […]
The real cost of website accessibility

The Equality and Human Rights Commission continues to push website accessibility further up the digital agenda to improve compliance. We ask the question: what is the actual cost of website accessibility?
Three simple tips to improve your PPC campaign

Digital Marketing Manager Carl Banks explains how a properly executed PPC campaign can be vital to seeing conversions and ROI.
Dear John… the client guide to switching digital agencies

The pitfalls of parting company – Joint MD Peter Chaloner explores the ins and outs of switching when the grass looks greener.
6 easy SEO tips to increase organic website traffic

Digital Marketing Manager Carl Banks explains why optimisation is so essential. SEO is the umbrella term for all the methods you can use to ensure the visibility of your website and its content on search engine results pages (SERPs). SEO is required to help search engines index your site quickly and easily: this will also […]
The fundamentals to creating a killer landing page for your business

We’ve all heard of landing pages and it’s more than likely we’ve all landed on one. But, why do we need them? What are they? And how can we make them a success? Digital Designer George Hadfield unpacks these big questions.
Mobas proudly announces a raft of promotions

2020 hasn’t been the year any of us had imagined, but the Mobas team have more than risen to the challenge and continued to deliver the excellent service our clients expect – and we’re pleased to announce the following team changes and promotions to help us continue this as we move forward.
Planning a Website: 4 steps to consider in your process

Building a new website often requires more planning than you might expect. Digital Project Manager Yasmin Brown has broken down the main factors you should consider before embarking on any new web project.
Embracing emerging technology

Savvy business leaders know that engaging with emerging technology can be critical for business growth. When leading their businesses through these uncertain times, technology could be the difference between simply getting by and unlocking growth.