13 May 2015 -

Reynaers appoints Mobas to open new doors

The architectural aluminium systems company has been working with Mobas for the past three years and were impressed with the team’s enthusiasm and ideas.

Mobas built on findings of research and presented a creative communication strategy proposal to increase brand awareness in the market, with a focus on product quality.

Becky Lamont, Head of PR and Content at Mobas, said: “We are delighted that Reynaers recognised our dynamism and innovative thinking, alongside our proven track record of helping companies grow.

“Our pitch showed how marketing is evolving, with more focus on brand engagement across multiple channels.”

Rebecca Cope, Marketing Manager at Reynaers, said: “Mobas has supported Reynaers at Home for three years and we have a great relationship with the team, which clearly understands our business and our needs. The new appointment to increase market awareness and national profile reflects Mobas’ strength in the field of PR and content marketing and the team’s impressive proactive, enthusiastic approach.”

As we approach World Cup year in 2026, the branding, ball and other assets have now been released so we are starting to get a feel for how it will look.

But, it’s not just the visuals of the branding and sponsors which shape how the tournament feels, but also the kits.


This time, as expected, the majority of kits will be Adidas or Nike manufactured, with a few others in the mix. But I want to spend some time focusing on Adidas.


They’ve made a subtle change to their template, which I expect to start seeing across all of their club kits too in the 26/27 season. It’s so subtle you may not notice, or you may notice a difference but not be able to put your finger on it.
In fact, it’s a change that I’m surprised hasn’t happened sooner.

If this sparked a rethink with your brand, imagine what we could achieve together.

Talk to Mobas, contact the Mobas team by dropping us an email at: say.hello@mobas.com

News & insights from the team

The evolving role of Client Services: What you should expect from your Client Services team in 2026

Brand learning – Lesson 1: The learning never ends

Beyond precedent: Building distinctive brand propositions for modern law firms