Brands trust in Mobas in challenging times

For many business leaders, the last few months have been dominated by thoughts of safety and survival through the lockdown period of Covid-19. For others, the pandemic has given them cause to take stock and seek opportunities to reimagine their offering and explore a path to growth.

When seeking help to navigate the trails and discover what opportunities lie ahead, Mobas appears to be an ideal partner, as the agency today announced a flurry of new appointments.

Robin Bryant, Joint-MD and Founder commented: “It goes without saying that these are challenging times for many businesses. Having led Mobas through two recessions, we have consistently seen businesses with a maverick mindset choose Mobas to provide clarity in their business structure, brand positioning and marketing offering.

“This outbreak is no different. We have been approached by numerous business leaders and marketing directors looking for an agency who will challenge their thinking and empower them to grow. We are delighted to have been appointed by six businesses to support them over the past three months.

From offering brand clarity to national health organisations to launching international businesses to the UK market, to name just two projects, our team of transformers are well placed to provide industry-leading strategic thinking, creativity and marketing deployment that will help these new clients go from strength to strength.

Mobas’ new appointments include Mantrac in the global construction sector; The Professional Fundraiser, a leading fundraising agency; Culturelle, a international health supplement brand, Pick N Mix London, an entrepreneurial confectionary brand, Cryptoloc Group, a global technology business and the NHS Blood and Transplant Service.

If you’re a business leader with a challenger mindset who aspires to not only survive but thrive in this new age, get in touch with the team at Mobas to discover more about their business, brand and campaign transformation services.

As we approach World Cup year in 2026, the branding, ball and other assets have now been released so we are starting to get a feel for how it will look.

But, it’s not just the visuals of the branding and sponsors which shape how the tournament feels, but also the kits.


This time, as expected, the majority of kits will be Adidas or Nike manufactured, with a few others in the mix. But I want to spend some time focusing on Adidas.


They’ve made a subtle change to their template, which I expect to start seeing across all of their club kits too in the 26/27 season. It’s so subtle you may not notice, or you may notice a difference but not be able to put your finger on it.
In fact, it’s a change that I’m surprised hasn’t happened sooner.

If this sparked a rethink with your brand, imagine what we could achieve together.

Talk to Mobas, contact the Mobas team by dropping us an email at: say.hello@mobas.com

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