WHO WE ARE

We’re a team of digital enthusiasts

We’re an award-winning web design agency based in Cambridge. We’re full-service and have an in-house team of digital experts that deliver high-quality websites to clients throughout the UK and beyond.

We deliver various websites and applications, ranging from results-focused campaign sites and e-commerce solutions to large-scale websites for SMEs, corporations, and academic institutions. If you are looking for an established web design agency partner, we have the experience and in-house expertise to make your new website project a success. 

Our audience-first approach to scoping, web design, technical know-how and robust development processes generates transformative results for our clients. Our websites are crafted to deliver powerful brand stories that drive traffic and improve conversion rates.

With the ever-changing world of digital, we pay close attention to advancements in technology and digital trends. Whether you’re looking for a bespoke website, app, e-commerce system or a hybrid of the above, we can advise on the best technological solution to fulfil your brief. 

We use tools and technologies such as PHP, SASS, HTML5, JavaScript, Gulp, Jenkins, Drupal, Netlify, Eleventy, HubSpot and various other technologies to deliver all types of websites. We deliver websites in Drupal, a high-quality enterprise content management system (CMS), or HubSpot for smaller projects. If you’re looking for a simple WordPress site with a pre-built theme applied, you’ve come to the wrong place, but we can offer you cost-effective alternatives that are tailored to your needs.

WE OFFER

Digital solutions that deliver conversions

Website UI design Cambridge

CMS powers that drive content forwards

Our CMS puts you firmly in the driving seat when it comes to managing your content. Adding new pages and editing content is simple and we’ll get you up and running in minutes. In addition, our CMS enables you to create new templates and layouts via its library of pre-built blocks. We offer full training when we hand over your website to ensure that you’re in control and comfortable making changes.

Performance is standard

As standard your website will be optimised for major search engines. We’ll work with you to define a search engine optimisation keyword strategy for your products and services. We’ll develop your content to ensure we’ve captured keywords that your audiences are using to find your products and services. We’ll closely monitor the performance of your website in terms of traffic and conversations.

Labb website design
GMV website design and development

Meticulously tested

Every good web design agency should take quality assurance (QA) seriously. We have a robust process that ensures your website is rigorously tested before it goes live. When we hand over a website for client review, we ensure that all templates are tested across modern web browsers and that all content management elements work, saving you time before you start your client testing. 

Looking for examples of great web design?

Browse through our gallery of recent work. 

Labb web design mock-ups
Greene King Pub Partners website mock-ups
Saffron Walden Building Society web design mock-ups
Skip hire pages mockup-1
Compare The Marketing Recruitment Website Mock-up
Royal Society of Chemistry Change Makers website mock-ups
HOW WE WORK

Benefits of working with Mobas

Professionally project managed

We place great value in our relationships with our clients. Project management is a critical element of our process. We use a combination of proven project management processes to ensure your expectations are met to ensure your project runs smoothly. From day one, all parties will have a clear understanding of all project phases and tasks alongside responsibilities and deadlines. 

Mobas web design team
Digital strategy team

Strategy first approach

We firmly believe that the success of every web project relies on a solid strategy. All our web design work is underpinned by strategic foundations. We put the user (your customers) front and centre of your website’s strategy. We create detailed personas of your audience to define their needs, which inform the scope for information architecture, features and content. 

Our scoping process includes a series of workshops facilitated by our experienced team of digital strategists, who’ll work with you to define a project specification that will deliver and exceed your project objectives.

OUR CRAFT, EXPLAINED

Strategy first

We firmly believe that the success of every web project relies on a solid strategy. All our web design work is underpinned by strategic foundations. We put the user (your customers) front and centre of your website’s strategy. We create detailed personas of your audience to define their needs, which inform the scope for information architecture, features and content. 

Our scoping process includes a series of workshops facilitated by our experienced team of digital strategists, who’ll work with you to define a project specification that will deliver and exceed your project objectives.

Setting objectives for success

We’ll take a deep dive into the role of your website within your organisation. We seek to understand what success looks like, and how it’s measured, to ensure we’re all working toward the same common goals and KPIs.

Understanding audiences and their needs

Knowing what makes your customers tick is one of our essential ingredients. Having a comprehensive understanding of your audiences and their needs helps shape and inform the content and the design. We’ll agree on the value and volume of each audience to help us understand how to weigh our communications for each audience type.

Identify user tasks and customer journeys

Aesthetics and brand are important, but user experience and great content delivers conversions. By understanding your audience's needs (what they’re looking for), we map out key user journeys to influence how users navigate and travel through your digital asset. Every piece of content should be signposted to the next user action, whether that’s more content on a similar topic, or a call-to-action to enquire or complete a specific task.

Planning information architecture (IA)

Behind every great website is a well-organised IA, so that users know where they are, what they’ve found, what else they can discover and what to expect. And all of that is in line with best practice standards for creating, storing, accessing and presenting information. Using the insight gained from audience profiles, user task and journeys, we ensure that all of your digital content is organised effectively into a well-informed and logically planned sitemap.

Stakeholder research

With Mobas as their brand strategy agency, our clients get a true visibility of how their brand, product or service is viewed from the outside. To deliver this, we investigate their customers, staff and other key stakeholder groups to shape and form this understanding and develop the strategy.

ENTERPRISE WEBSITES

Drupal websites

Quality, security, and scalability are three fundamentals that we take great pride in. To deliver on these fundamentals we use Drupal. We love Drupal and the flexibility and options it provides us, and our clients.

We’ve been working with Drupal for over a decade. Drupal is arguably the best, most scalable, and most secure open-source CMS on the market. We have an arsenal of tested and trusted modules that enable us to design and build a broad range of projects from small to large-scale e-commerce platforms.

We like Drupal because of its ethos of being upwardly compatible which means the underlying technology of your website will never go out of date.

We also offer Drupal migration and version update solutions. 

AUTOMATED WEBSITES

HubSpot websites

If you’re looking for a website that truly integrates with your CRM and digital marketing activities then HubSpot is a great choice. We’re a HubSpot Partner and we use HubSpot to build flexible and powerful websites for your business.

We love HubSpot because it has so many brilliant lead generation and marketing automation possibilities. It’s the perfect all-in-one system for improving customer interaction. 

Whether you opt for the free or licensed version of HubSpot CMS, you’ll benefit from the strategy and scoping expertise that you expect from Mobas. Our expert team will also guide you through the CMS platform and the various integrations available when choosing HubSpot, such as HubSpot CRM, Sales, Operations and Marketing Platform to deliver highly effective digital experiences for your customers. 

How much does a HubSpot website cost?
Find out with our online website calculator!

PAYMENT WEBSITES

Ecommerce websites

At Mobas, we have the expertise to deliver e-commerce solutions, from traditional online shops utilising platforms such as Shopify, Drupal Commerce, and WooCommerce, to custom online payment systems for businesses not requiring a full shop.

Our emphasis on design and user experience guarantees engaging, user-friendly websites. Leveraging cutting-edge technology, we construct secure, scalable e-commerce sites, integrating payment gateways, inventory systems, and CRM tools for a complete solution. Partner with Mobas for innovative e-commerce websites that excel in the digital marketplace.

Ready to start your website transformation?

Contact us today.