Understanding customer needs in a post COVID world
New for 2021, Mobas has launched a new webinar series as part of our ongoing support of business transformation. Our first webinar focused on how research and insight can be used to support business transformation.
We discussed the impact that COVID-19 has had on customer behaviours, and some of the ways that businesses can use research and insight to understand this for their specific business challenges. We answered questions from our audience relating to the use of research, insight, and analytics and how to use this information for effective business transformation.